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j balvin

In-Game Concert: Fortnightmares

HUFFINGTON POST

“Go see it! You will be amazed and enthralled!”

★★★★★

HUFFINGTON POST

“Go see it! You will be amazed and enthralled!”

★★★★★

J Balvin headlined the 2020 Fortnite Afterlife Party on Halloween. This in-game concert highlighted Epic Games’ ongoing commitment to pushing technological boundaries and bringing the best, live music to Fortnite.


Blink Inc was commissioned to produce the xR performance and brought FRAY Studio on-board for a truly international collaboration between studios that are trying to advance xR.


FRAY created Act 1 of the show, using Notch to power our work. We created a 3D sculpted pumpkin as a platform for J Balvin’s performance, fully animated lighting systems, trap doors and elevators, a flying bird and terrifying spider legs that could grow and push the whole scene high into the air.

Fray Team

Creative Direction: Finn Ross

Creative Direction: Adam Young

Notch Artist: Norvydas Genys

Notch Artist: Henrique Ghersi

Notch Artist: Adam Young

Creative Team

Performer: J Balvin

Content Producers: Blink Inc

Creative Directors: Square Division

xR Technical Producer: xR Studios

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j balvin

In-Game Concert: Fortnightmares

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